The business world is all about constantly pitching something to someone, whether that be a product, a service, an idea, or even yourself. And while the idea of putting yourself out there can be a bit scary, but knowing how to sell yourself and your business can really make or break your business.
- Mission — A clear one-sentence description of your startup’s reason for being.
- Problem/Solution — Definition of the problem and how you are uniquely positioned to address it.
- Market Opportunity — Outline and quantification of the size, structure, dynamics, and your potential customers.
- Market Strategy — An explanation of your path to profitability, including key milestones, sales channels, customer acquisition costs, and partnerships/strategic alliances.
- Technology — Your proprietary assets, IP strategy, and how you’ll scale.
- Competitive Landscape — Show that you understand the competitive dynamics.
- Financials — A forecast with 3 years of revenue projections, key business metrics, and exit strategy.
- Funding requirements —How much you are looking to raise, expected valuation, future financing needs, and investors’ ROI .
- Management Team – Your team’s domain expertise, track record, and significant accomplishments.
For a step-by-step guide on structuring a perfect, winning business pitch, watch the video below:
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